Why Limited Editions Matter

Scarcity, done honestly, is not a trick of supply. It is a confession of standards. To say 'eighty-eight, then never again' is to stake the maison's name on every one of them.

The number on your caseback is therefore not a serial. It is a position in a finite series, and a promise that the series will not be quietly extended when demand proves flattering.

Collectors understand this instinctively. The watch that cannot be re-ordered is the watch that must be made right the first time.